Energizer Bunny
Energizer Bunny
Brand: Energizer
Nationality: United States
Years active: 1988 (prototype), 1989-presents (mascot commercials)
Designer(s): Energizer
Studio of origin: Energizer
Quote: Still Going , Nothing Outlasts The Energizer It Keeps Going And Going And.... , That's Posivienergy!
Appearance and age
Species: Bunny
Hair color: Pink And White Fur
Eye color: Unknown Due To Shades
Personal information
Abilities: Remote Controlled , Outlasting The Others
Occupation: Long Lasting Toy Drummer Bunny
Aliases: Mr.Energizer Bunny , Pink Bunny
Friends: Duracell Bunny (Due To They Are Bunnies) , Energizer Battery Mascot From UK(His Cousin) , Macey Mello
Enemies: Darth Vader, the Grim Reaper, the Wicked Witch of the West, King Kong, Wile E. Coyote, and Boris and Natasha
Interests: Energizer , Macey Mello (Because Of Her Fanart On Facebook) , Interupting Fake Commercials , FanArt
Disinterests: Supervolt , Other Batteries , Being Arrested , Being Invited To Their Playoffs ,
Parents: Energizer's parents
Grandparents: Tiffy (My OC)
Spouse(s): Girl Toys
Children: Kids
Siblings: Duracell Bunny
Pets: Pet Toy Dog
The Energizer Bunny is the marketing icon and mascot of Energizer batteries in North America. It is a pink toy rabbit wearing sunglasses and blue and black striped sandals that beats a bass drum bearing the Energizer logo. Originally a parody of the preexisting Duracell Bunny, still seen in Europe and Australia, the Bunny has appeared in television commercials

in North America since 1989. The Energizer Bunny is promoted as being able to continue operating indefinitely, or at least much longer than similar toys (or other products) using rival brands' batteries, with the marketing tagline "It just keeps going and going...". The American Energizer commercials, produced by D.D.B. Chicago Advertising, originally began as a parody of TV advertisements for rival Duracell. In the original Duracell ads, a set of battery-powered drum-playing toy rabbits gradually slow to a halt until only the toy powered by a copper-top battery remains active. In Energizer's parody, the Energizer Bunny then enters the screen beating a huge bass drum and swinging a mallet over his head. The criticism was that Duracell compared their batteries with carbon-zinc batteries, and not similar alkaline batteries like Energizer.[1] The creative team at D.D.B. Chicago who conceived and designed the bunny chose All Effects special effects company to build the original Energizer Bunny, a remote-controlled prop. All Effects operated the Energizer Bunny in most of its first commercials.[citation needed] Later commercials were made by Industrial Light & Magic, Cafe FX and Method Studios.

As the series progressed, realistic-looking commercials were aired for fictional products (such as "Sitagin Hemorrhoid Remedy", "Nasotine Sinus Relief", "TresCafe Coffee", etc.) only to have the Bunny march through, beating his drum, because he was "still going". Eventually real-life products and icons would do a crossover with the Energizer Bunny (i.e. Michael J. Fox doing a Pepsi ad, and the opening of TV shows such as Alfred Hitchcock Presents and ABC's Wide World of Sports). To date, the Energizer Bunny has appeared in more than 115 television commercials.[2] In these commercials, a voice-over would announce one of various slogans used throughout the years; all of them would relate the stalwartness of the Energizer Bunny to the long-lasting power of their batteries. The original slogan boasted that "...[n]othing outlasts the Energizer...", but it was eventually changed after a lawsuit filed by Duracell disputing Energizer's claim.[3] Those commercials with the bunny interrupting all the action in a commercial were eventually spoofed in the 1993 film Hot Shots! Part Deux, featuring a blue animal drumming through instead of the pink bunny. The two people fighting then used their guns to shoot the blue animal, causing the blue animal to explode. In 1993 through 1995, Energizer ran a series of commercials featuring a fake rival battery, "Supervolt" (including a Supervolt weasel mascot), which was an obvious lookalike of Duracell. In many of the later commercials, film villains (such as Darth Vader, the Grim Reaper, the Wicked Witch of the West, King Kong, Wile E. Coyote, and Boris and Natasha) would try to destroy or capture the Bunny only to see complications arise when their devices using Supervolt batteries ran out, the villains themselves collapsed from exhaustion, or other circumstances allowed for the mascot's escape (i.e. the sun coming out to kill Dracula before he could seek shelter, the Grim Reaper sees the bunny in a dance party and grunts as he prepares to leave a house on a boat, the Supervolt batteries in the main weapon of the beholder (Vader's lightsaber, Coyote's inventions, etc.) go dead before the bunny is stopped or a fire sprinkler (the smoke detector was presumably operated by Energizer batteries) being inadvertently triggered leading to the Wicked Witch melting, or Boris and Natasha attempting to shrink the Bunny, but inadvertently end up shrinking themselves (and they try to escape the Bunny, who is now massive to them). The second one showed the quality of the product being advertised when it created complications for the villain-so as not to boast that Energizer was better than any other brand, as well as to encourage people to buy Energizer batteries for their smoke detectors.

Videos Edit

First Energizer Bunny Commercial00:31

First Energizer Bunny Commercial

A Word To The Wise

6 Energizer "Bunny" Commercials - from 1993!03:27

6 Energizer "Bunny" Commercials - from 1993!

Half Hour Ads! :)

7 Energizer Bunny Commercials from 1994!03:05

7 Energizer Bunny Commercials from 1994!

"Hey! , What About Rocky And Bullwinkle?'

3 Energizer Bunny Commercials from 1991!01:00

3 Energizer Bunny Commercials from 1991!

The Commercials....Where Energizer Bunny Ruins Fake Commercials! XD

Energizer Bunny Batteries, Wizard of OZ Witch 1993 TV Advert00:32

Energizer Bunny Batteries, Wizard of OZ Witch 1993 TV Advert

Who Replaced Dorothy....With That Rabbit?!

3 Energizer Bunny Commercials from 1992!01:33

3 Energizer Bunny Commercials from 1992!

Nobody Outlast This Fellow!

Energizer Bunny ALS Ice Bucket Challenge01:02

Energizer Bunny ALS Ice Bucket Challenge

ALS Bucket Challenge

Energizer Bunny® - Flea - 1995 TV Commercial00:31

Energizer Bunny® - Flea - 1995 TV Commercial

He Doesn't Like To Think He Has A F.L.E.A....

Energizer Kung Fu Panda, commercial,energizer,reklám,panda,újabb,kung,energizer kung,kung fu,kung en00:31

Energizer Kung Fu Panda, commercial,energizer,reklám,panda,újabb,kung,energizer kung,kung fu,kung en

Hey! , Where You Goin?

Energizer - Piensa00:21

Energizer - Piensa

Unique To The Word To The Wise Remake!

Eveready Battery Company Energizer "Darnitol"00:22

Eveready Battery Company Energizer "Darnitol"

Your Medicine Advertising Days Are Over!

Energizer Max (2001, USA)00:31

Energizer Max (2001, USA)

Poor Energizer Bunny.....You Will Get Out Of The Capsule In No Time!

Energizer Battery 1995 TV Commercial HD00:48

Energizer Battery 1995 TV Commercial HD

And That's Why I Draw Perfectly!

Energizer (2000)00:16

Energizer (2000)


Energizer EcoAdvanced- Another World's 1st00:31

Energizer EcoAdvanced- Another World's 1st

And Thus Energizer EcoAdvanced Is Made!

Ad blocker interference detected!

Wikia is a free-to-use site that makes money from advertising. We have a modified experience for viewers using ad blockers

Wikia is not accessible if you’ve made further modifications. Remove the custom ad blocker rule(s) and the page will load as expected.